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Aboelela : dilemma of maintaining growth / Ashraf Mohamed Sheta, Omar Abo Ela, Aliaa Sobhy, Tarek Heggy, Jidaa El Barhmtoshy, Amina Satour, and Farida El Bassiouni.

Sage Business Cases 2026 Annual Collection Available online

View online
Format:
Book
Author/Creator:
Mohamed Sheta, Ashraf, author.
Abo Ela, Omar, author.
Sobhy, Aliaa, author.
Ḥajjī, Ṭāriq Aḥmad, author.
El Barhmtoshy, Jidaa, author.
Satour, Amina, author.
El Bassiouni, Farida, author.
Series:
SAGE business cases.
SAGE business cases
Language:
English
Subjects (All):
Corporations--Growth--Case studies.
Corporations.
Business planning--Case studies.
Business planning.
Physical Description:
1 online resource : illustrations.
Place of Publication:
London : SAGE Publications: SAGE Business Cases Originals, 2026.
Summary:
Aboelela Textile Company has established itself as a leading player in Egypt's textile industry, leveraging decades of experience, a strong brand reputation, and operational efficiency. The company's success has been driven by its ability to adapt to market changes, invest in advanced textile manufacturing processes, and build a loyal customer base. However, despite its solid market position, it faces significant challenges as it seeks sustainable growth in an increasingly competitive and dynamic industry. This case study explores the key strategic decisions Aboelela must consider for future expansion. The company is evaluating three primary growth opportunities: international expansion through exports, backward integration into yarn production, and forward integration into ready-made garment manufacturing. Each of these strategies presents distinct advantages and challenges, requiring careful assessment of market conditions, financial feasibility, and operational capacity. Through an in-depth analysis of Aboelela's internal strengths, external opportunities, and industry challenges, this case study provides a framework for evaluating the best course of action. Students will gain insights into strategic decision-making, market expansion, supply chain management, and the competitive forces shaping the textile industry. By assessing Aboelela 's growth options, students will develop critical thinking skills in business strategy and learn how companies navigate complex market environments to sustain long-term success.
Notes:
Description based on XML content.
ISBN:
979-83-488-4092-1
OCLC:
1569208550
Publisher Number:
T300078

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