Strategic genius or ethical blindspot? : album versioning in the Tortured Poets Department Era / Shelly Nicholas.

Format:

Book

Author/Creator:

Nicholas, Shelly, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Swift, Taylor, 1989---Case studies.

Swift, Taylor.

Social responsibility of business--Case studies.

Social responsibility of business.

Product management--Case studies.

Product management.

Sound recording industry--Case studies.

Sound recording industry.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2026.

Summary:

Taylor Swift built a multi-billion-dollar brand driven by extraordinary consumer demand for her products, exerting such a powerful influence on consumer spending that it inspired the creation of an academic field of study known as "Swiftonomics." Over the course of her career, she has often created multiple versions of the same album featuring different album artwork, exclusive songs as bonus tracks, unique color vinyl, or a combination of all of these elements, across various digital and analog formats. This product development and release strategy, often referred to as "versioning," has increased her revenue and contributed to her consistently high sales and streaming numbers, charting position, and lengthened album lifecycle.While there are benefits of strategic album versioning, extreme versioning can raise ethical concerns, including environmental impacts of overproduction, potential fan exploitation, and balancing artistic integrity with commercial success.This case examines implications of extreme album versioning as seen with Taylor Swift's 34 versions of her 11th studio album, The Tortured Poets Department, exploring the strategy's effects on the environment, consumers, fellow artists, and the broader music industry.

Notes:

Description based on XML content.

ISBN:

979-83-488-4636-7

OCLC:

1569209040

Publisher Number:

T300466