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Business Success [electronic resource] : What makes a business successful?

Newspapers.com Library Edition - World Collection Available from 1931 until 1931. Available online

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Format:
Book
Author/Creator:
Jones, Romilly.
Language:
English
Subjects (All):
Human capital.
Management.
Marketing.
Strategic planning.
Success in business.
Local Subjects:
Human capital.
Management.
Marketing.
Strategic planning.
Success in business.
Physical Description:
1 online resource (155 p.)
Edition:
First
Place of Publication:
Murwillumbah : Martin Books, 2007.
Summary:
Success in business is elusive. Why do some businesses that commence on a shoestring budget flourish right from inception while others with seemingly unlimited resources struggle to survive? This book looks at four major areas of business - Planning, Management, Marketing, and Human Resources - which need to be constantly addressed and fine tuned in order to ensure success in any business. Business of any kind and the way businesses communicate has undergone huge change at an unprecedented rate in the past twenty or thirty years. Many businesses fail to understand the importance of settin
Contents:
Preliminaries; Introduction; Contents; 2 Management; 1 Planning; 3 Marketing; 4 Human Resources; Index
Notes:
Description based upon print version of record.
Description based on publisher supplied metadata and other sources.
ISBN:
1-921360-35-6
OCLC:
191245776

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