The Cambridge handbook of behavioural data science / edited by Ganna Pogrebna, Thomas T. Hills

Format:

Book

Contributor:

Pogrebna, Ganna, editor.

Hills, Thomas Trenholm, editor.

Series:

Cambridge handbooks in psychology

Language:

English

Subjects (All):

Human behavior.

human behavior.

Physical Description:

1 online resource

Other Title:

Cambridge handbook of behavioral data science

Handbook of behavioural data science

Behavioural data science

Place of Publication:

Cambridge : Cambridge University Press, 2026

Summary:

"The Cambridge Handbook of Behavioural Data Science offers an essential exploration of how behavioural science and data science converge to study, predict, and explain human, algorithmic, and systemic behaviours. Bringing together scholars from psychology, economics, computer science, engineering, and philosophy, the Handbook presents interdisciplinary perspectives on emerging methods, ethical dilemmas, and real-world applications. Organised into modular parts-Human Behaviour, Algorithmic Behaviour, Systems and Culture, and Applications—it provides readers with a comprehensive, flexible map of the field. Covering topics from cognitive modelling to explainable AI, and from social network analysis to ethics of large language models, the Handbook reflects on both technical innovations and the societal impact of behavioural data, and reinforces concepts in online supplementary materials and videos. The book is an indispensable resource for researchers, students, practitioners, and policymakers who seek to engage critically and constructively with behavioural data in an increasingly digital and algorithmically mediated world"-- Cambridge Core

Contents:

Introduction : how to read this book / Ganna Pogrebna and Thomas T. Hills

History of behavioural data science : successes and challenges / Ganna Pogrebna and Thomas T. Hills

Overview of behavioural data science / Ganna Pogrebna

Behavioural data science : framework and topology of methods / Ganna Pogrebna

Behavioural data science for understanding human decisions, choices and judgement / Ganna Pogrebna and Thomas T. Hills

Psychological theories of decision-making under risk / Thorsten Pachur and Veronika Zilker

Prediction-oriented behavioural research and its relationship to classical decision research / Ori Plonsky and Ido Erev

The ABCs of behavioural influence / Thomas T. Hills

Word and sentence embedding methods for studying human behaviour / Ada Aka and Sudeep Bhatia

Predictive Bayesian modelling in cognitive sciences / Joshua Ignatius

Human aspects of AI-related risks : a behavioural data science approach / Deborah Webster and Ganna Pogrebna

Generative AI and behavioural data science / Ganna Pogrebna

How successful are existing algorithms in explaining and predicting human behaviour? / Alexander Kharlamov

Emotion and big data : the elephant in the room? / Karen Renaud

Smart bots? A behavioural approach to measure the ‘intelligence’ of conversational AI pre-ChatGPT / Marisa Tschopp, Dagmar Monett, Markus Maurer and Marc Rüef

ChatGPT & Co : exploring conversational abilities of large language models from a behavioural perspective / Luca Gärtner, Marisa Tschopp, Teresa Windlin and Yelin Zhang

Machine behaviour / Patrick Henz

Modelling choice behaviour using artificial intelligence / Andreas Glöckner

Anthropomorphic learning : hybrid modelling approaches combining decision theory and machine learning / Ganna Pogrebna

Systems, culture and human–machine teaming / Ganna Pogrebna and Thomas T. Hills

Cognitive networks as models of cognition and behaviour : an introduction / Massimo Stella

Agent-based modelling in social networks / Spyros Angelopoulos

Modelling context-dependent behaviour / Marco Del Vecchio

A short primer on historical natural language processing / Thomas T. Hills and Alessandro Miani

Behavioural data in complex economic and business systems / Glenn Parry

Applications of statistical mechanics and cyber-physical systems to behaviour / Frédy Santoso

Systems behaviour for sustainable AI / Aakanksha Jaiswal

Systems behaviour and experimentation / Yevgen Bogodistov

Quantum mechanics of human perception, behaviour and decision-making : a do-it-yourself model kit for modelling optical illusions and opinion formation in social networks / Ivan S. Maksymov

Applications of behavioural data science / Ganna Pogrebna

Pro-social nudging / Juliette Tobias-Webb

Social media analytics / Rob Procter

Quantifying luck / Chengwei Liu

Quantifying the connection between scenic beauty and reported health using deep learning and econometrics / Chanuki Illushka Seresinhe

Money, methodology and happiness : using big data to study causal relationships between income and well-being / Gordon D. A. Brown, Edika Quispe-Torreblanca and Jon N. Gathergood

Human–data interaction : the case of Databox / Jon Crowcroft, Gareth Tyson and Richard Mortier

Natural language processing in behavioural data science : using computational linguistics to understand and model behaviour / Marco Del Vecchio

Understanding collective behaviour using online data and mobile phones / Federico Botta, Tobias Preis and Helen Susannah Moat

Bursty events : analysing human memory over a century of events using The New York Times / Joseph L. Austerweil, Charlie Pilgrim and Kesong Cao

Behavioural data science in financial services / Akshay Nayak and Pruthvi Taranath

XR, VR and AR applications in behavioural data science / Toufique Soomro

On cryptoasset traders’ behaviour / Kateryna Kononova and Anton Dek

Behavioural data science of cybersecurity / Ganna Pogrebna and Ning Nguyen

Behavioural data science ethics and governance pre-AI Act : from research data ethics principles to practice : data trusts as a governance tool / Sylvie Delacroix and Jessica Montgomery

Behavioural data science ethics and governance post-AI Act : responsible approach to network and collective choice modelling / Immaculate Motsi-Omoijade

Notes:

Includes bibliographical references

Online resource; title from PDF title page (Cambridge Core, viewed June 3, 2026)

Other Format:

Print version: Cambridge handbook of behavioural data science

ISBN:

9781108939010

1108939015

OCLC:

1579845986

Publisher Number:

CIPO000353363

Access Restriction:

Restricted for use by site license