The twin digital and green transition : business, consumers and policy / edited by Anna Visvizi (SGH Warsaw School of Economics, Poland and Effat University, Kingdom of Saudi Arabia), Marzanna K. Witek-Hajduk (SGH Warsaw School of Economics, Poland) and Yves Wautelet (professor in information systems, KU Leuven, Belgium).

Format:

Book

Contributor:

Visvizi, Anna, editor.

Witek-Hajduk, Marzanna K., editor.

Wautelet, Yves, editor.

Edward Elgar Publishing, publisher.

Language:

English

Subjects (All):

Sustainable development--Technological innovations.

Sustainable development.

Green technology.

Genre:

Electronic books.

Physical Description:

1 online resource (326 pages)

Place of Publication:

Northampton : Edward Elgar Publishing, 2026.

Summary:

"The digital and green transitions are reshaping our world. But how do they interact, and what do they mean for consumers, businesses and governments? This book introduces the key themes of the digital and green transition and explains why and how they matter. Leading international scholars across disciplines argue that to understand the twin transition, inter- and multi-disciplinary approaches are needed, whereby conceptual and empirical insights must be integrated. Each chapter provides practical, evidence-based insights into the processes and developments that underlie the twin transition. The book maps these changes within everyday life, business strategy and government action, explaining why working across sectors and disciplines is key to managing the twin transition effectively. Contributors adopt a mixed-methods approach, analysing survey data, case studies and qualitative content, as well as structural equation and simulation models. This book lays the groundwork for future study and policy reflection, highlighting the importance of inclusive, evidence-based strategies for sustainable, equitable and effective digital and green transitions. The Twin Digital and Green Transition is a necessary resource for scholars and students of environmental policy, digital transformation, sustainability studies, innovation management and governance. It is also highly beneficial for policymakers, public sector leaders, business practitioners and consultants"-- Provided by publisher.

Contents:

Contents: Preface

Introduction

1. Twin transition and its contexts: Consumers, organizations, policymaking / Anna Visvizi, Marzanna K. Witek-Hajduk and Yves Wautelet

Part I: The twin digital and green transition: Consumers' perspective

2. Consumers' perception of MNCs' environmental sustainability and its influence on brand reputation / Anna Grudecka, Anna Napiórkowska and Marzanna K. Witek-Hajduk

3. The impact of recommendation systems on the retail market: The consumer perspective / Kamil Harla

4. Exploring environmental CSR initiatives in shaping tourists' environmentally responsible behavioural intention: The mediating role of sense of environmental responsibility / Ahmed Bostani, Najaf Ali Turabi and Baqiatullah

Part II: The twin digital and green transition: Businesses' perspective

5. Digitalisation of Polish SMEs supported by EU funds from 2014-2024: What picture evolves from publicly available data? / Magda Górska Grginović and Agnieszka Dembicka-Niemiec

6. Hyper-personalisation as a Part of the sustainable business model in industry 5.0 / Izabella Krzemińska and Jakub Rzeźnik

7. Transforming European healthcare: The system's digital and green evolution / Małgorzata Stefania Lewandowska, Arkadiusz Michał Kowalski, Dawid Majcherek and Scott William Hegerty

8. Born digital after the pandemic: Rethinking the logic and dynamic capabilities behind their strategies / Natalia Wojciechowska

9. Exploring CSR's impact on circular economy practices through sustainable development practices via the moderating role of green corporate image / Syed Hussain Murtaza and Azhar Ali

10. Transition towards sustainability: A case study of the Polish energy sector / Bartosz Sobik

Part III: The twin digital and green transition: the public sector and policymaking perspectives

11. Twin transition and education: Whither (or wither) AI in education? / Jan Baťko, Dominik Frolík, Lucie Rohlíková, Jana Vejvodová, Michaela Voltrová and Viola Vrbová

12. Next generation business ecosystem: AI and data-driven management as enablers / Annika Steiber

13. Navigating the new frontier: Embracing green and digital transitions as drivers for resilience and innovation / Noha Essam Khamis

14. Political narrative of the twin green and digital transitions in the United Arab Emirates / Agnieszka Syliwoniuk-Wapowska

15. Citizen engagement and good governance: A focus on 'who is governed' in the context of the twin transition / Jacopo Resti

16. Climate change and politics of blame in Zambia / Amon Shakemba

17. The twin transition in public administrations: A case study of Italian judicial offices / Emilia Romeo and Gabriella Piscopo.

Notes:

Description based on print record.

ISBN:

9781035364282 (e-book)

Access Restriction:

Restricted for use by site license.