Understanding Qualitative Research Methods / Peter Stokes.

Format:

Book

Author/Creator:

Stokes, Peter, author.

Language:

English

Subjects (All):

Qualitative research--Methodology.

Qualitative research.

Physical Description:

1 online resource

Place of Publication:

London : SAGE Publications Ltd, 2025.

Summary:

This guide examines qualitative methods, which consists of research tools aimed at collecting data that are qualitative in nature. Qualitative data usually comprise words, images, symbols, etc. (rather than being in a numerical or statistical form). Examples of qualitative research methods include, among others: semi-structured and unstructured interviews; semi-structured questionnaires; focus groups; ethnography and participant observation; discourse analysis, content analysis, etc. Qualitative methods are particularly suited to allowing respondents the means, space and opportunity-at some length-to expressing their personal perspectives on the topic under investigation. The discussion elaborates the traits and approaches that constitute various qualitative research methods along with a number of strengths and weaknesses. Nevertheless, in balance qualitative methods have the strong potential to reveal and develop potent, deep, and interesting insights into research contexts and the thoughts, beliefs, and actions of the participants therein. They accomplish this through embracing and acknowledging the presence, nature, and operation of subjectivity in the research field(s) and consider how the research could and should relate to the issues these subjectivities produce.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-03-622926-2

9781036229269

OCLC:

1523170202