Art and Science of Conducting Qualitative Research : From Conducting Virtual Interviews to Managing Data and Participant Involvement / Jennifer R. Hart.

Format:

Book

Author/Creator:

Hart, Jennifer R., author.

Language:

English

Subjects (All):

Interviewing.

Participant observation--Case studies.

Participant observation.

Physical Description:

1 online resource

Place of Publication:

London : SAGE Publications Ltd, 2025.

Summary:

Conducting research in an online forum provides many advantages for researchers regarding participant management and data management and several additional advantages during data collection, such as virtual interviews and focus groups. Aspiring researchers will benefit from understanding the advantages and challenges of conducting research online. Advantages of conducting research online include expanding the participant pool beyond the researcher's geographic area and automatically generated interview transcripts. Challenges include the difficulty of developing a rapport with research participants and the need for strong technical literacy with potential missteps along the way. Challenges can be overcome with purposeful and thoughtful planning. This Case Study is based on original research in organizational development and leadership and explores the lived experience of individuals in the workplace regarding employee engagement.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-03-621719-1

9781036217198

OCLC:

1523168760