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Salience and Asset Prices / Pedro Bordalo, Nicola Gennaioli, Andrei Shleifer.

NBER Working papers Available online

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Format:
Book
Author/Creator:
Bordalo, Pedro.
Contributor:
National Bureau of Economic Research.
Gennaioli, Nicola.
Shleifer, Andrei.
Series:
Working Paper Series (National Bureau of Economic Research) no. w18708.
NBER working paper series no. w18708
Language:
English
Physical Description:
1 online resource: illustrations (black and white);
Place of Publication:
Cambridge, Mass. National Bureau of Economic Research 2013.
Summary:
We present a simple model of asset pricing in which payoff salience drives investors' demand for risky assets. The key implication is that extreme payoffs receive disproportionate weight in the market valuation of assets. The model accounts for several puzzles in finance in an intuitive way, including preference for assets with a chance of very high payoffs, an aggregate equity premium, and countercyclical variation in stock market returns.
Notes:
Print version record
January 2013.

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