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Evidence from Two Large Field Experiments that Peer Comparison Feedback Can Reduce Residential Energy Usage / Ian Ayres, Sophie Raseman, Alice Shih.
- Format:
- Book
- Author/Creator:
- Ayres, Ian.
- Series:
- Working Paper Series (National Bureau of Economic Research) no. w15386.
- NBER working paper series no. w15386
- Language:
- English
- Physical Description:
- 1 online resource: illustrations (black and white);
- Place of Publication:
- Cambridge, Mass. National Bureau of Economic Research 2009.
- Summary:
- By providing feedback to customers on home electricity and natural gas usage with a focus on peer comparisons, utilities can reduce energy consumption at a low cost. We analyze data from two large-scale, random-assignment field experiments conducted by utility companies providing electricity (the Sacramento Municipal Utility District (SMUD)) and electricity and natural gas (Puget Sound Energy (PSE)), in partnership with a private company, Positive Energy/oPower, which provides monthly or quarterly mailed peer feedback reports to customers. We find reductions in energy consumption of 1.2% (PSE) to 2.1% percent (SMUD), with the decrease sustained over time (seven months (PSE) and twelve months (SMUD)).
- Notes:
- Print version record
- September 2009.
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