Rethinking Regional Attractiveness in the New Global Environment / Organisation for Economic Co-operation and Development.

Format:

Book

Author/Creator:

Organisation for Economic Co-operation and Development, author, issuing body.

Language:

English

Subjects (All):

Environmental policy.

Environmental responsibility.

Physical Description:

1 online resource

Edition:

1st ed.

Place of Publication:

Paris : OECD Publishing, 2023.

Summary:

The Rethinking Regional Attractiveness in the New Global Environment report highlights lessons learned from multiple regional case studies from five EU countries (Ireland, Italy, Portugal, Spain and Sweden), additional work with Latin American and Caribbean regions, and a series of webinars and one-on-one dialogues on rethinking regional attractiveness. The OECD's innovative multidimensional approach to assessing regional attractiveness considers global engagement beyond international connections and economic factors alone.

Contents:

Intro

Foreword

Acknowledgements

Table of contents

Executive summary

A regional attractiveness compass to guide decision makers

Actionable findings for attracting investors, talent and visitors

Looking ahead

References

1 Introduction and project methodology

Background

Why measure the attractiveness of regions in the new global environment?

Project methodology

Synthesis report structure

2 Internationalisation of regions in the new global environment

A new global environment

The unique characteristics of regions lead to asymmetric impacts

Climate change is requiring regions to rethink their proposition to key targets

Demographic change is widening territorial disparities

Globalisation is not ending, it is changing, requiring policy makers to rethink strategies

The internationalisation of sectors and policies to enhance regional development

Promoting resilient, inclusive and innovative regional economies

Facilitating the digital and green transitions through international connections

Regions as actors on the global stage

Understanding the internationalisation of regions in relation to international connections

Business connections

Human connections

Infrastructure connections

Knowledge connections

Strengthening internationalisation through international attractiveness strategies

3 Measuring what works for regional attractiveness

Setting the context

A regional attractiveness methodology

An attractiveness compass to navigate an uncertain global environment

An evidence scan - What works for regional attractiveness towards key targets

Foreign direct investment

Methods and definition: Investment

Summary of regression results

Key drivers of FDI attraction

Talent

Methods and definition: Talent.

Summary of regression results

Key drivers of talent attraction

Visitors

Methods and definition: Visitors

Key drivers of visitor attraction

Exploring connections across attractiveness variables and families of regions

Identifying regional attractiveness linkages across families of regions

From evidence to action

4 International investment attraction

The evolving drivers of regional investment attraction

What works for investor attractiveness and export development?

A larger number of smaller projects

A role for investment promotion agencies (IPAs) in attracting regional investments

SME linkages as a beacon of attraction

Export development

Aligning investment attractiveness with regional development goals

Attracting investments to drive the green transition

Revitalising regions through investment zones

Paying attention to what matters most for investment attraction

A roadmap for investment attraction and export development

Step 1 - Identify and understand target(s)

Step 2 - Map stakeholders and co-ordinate

Step 3 - Map assets and gaps

Step 4 - Identify policy levers

Step 5 - Monitor and evaluate

5 International talent attraction and retention

What is shifting the regional playing field for talent attraction and retention?

Skills and labour shortages

The need to attract international talent

What works for talent attraction and retention

Retaining graduates

Attracting and retaining women

Attracting back the diaspora

Attracting remote workers

Attracting and retaining families

Attracting public servants

Aligning talent attraction and retention with regional development goals

Digitalisation: Access to broadband Internet

Housing: Affordability.

Education: International students in higher education

A roadmap for regional talent attraction and retention

Step 2 - Map assets and gaps

Step 3 - Identify stakeholders and improve co-ordination

Step 4 - Identify and fund policies to attract talent in regions

Step 5 - Cohesive and consistent territorial marketing

Step 6 - Monitor and evaluate

Notes

6 International visitor attraction

What is shifting the regional playing field for visitor attraction?

Megatrends provide opportunities to rethink the attractiveness of tourism regions

The acceleration of the digital transition is providing opportunities for the sector

Demographic change requires destinations to adapt to emerging markets

The impacts of climate change are increasing demand for sustainable tourism options

Potential trade-offs associated with tourism development at the regional level

What works for visitor attractiveness

Providing unique experiences to spread the benefits of the visitor economy

Supporting the promotion of cultural authenticity and natural assets

Improving regional connectivity through information and communication technology (ICT) and transport infrastructure

Aligning visitor attraction with regional development goals

Economic diversification is key

Tourism strategies can provide a visitor attractiveness framework

Enhancing tourism job attractiveness and workforce skills to enhance the visitor experience

Effective multi-level governance and co-ordination are critical

A roadmap for visitor attraction in the new global environment

Step 1 - Inventory and mapping of the touristic assets and their accessibility

Step 2 - Rethinking the regional strategy for visitor attraction.

Step 3 - Institutional mapping for coherent visitor attractiveness strategy co-ordination

Step 4 - Promoting the region to visitors through cohesive territorial marketing

Step 5 - Monitor and evaluate the visitor attractiveness strategy

7 Multi-level governance and co-ordination mechanisms to support regional attractiveness

Why the regional level?

The importance of co-ordination across levels of government

What capacities do regions need to carry out attractiveness policies successfully?

Identifying and addressing multi-level governance gaps for effective regional attractiveness policies

A roadmap to bridge governance gaps in pursuit of regional attractiveness

Roadmap for effective multi-level governance of attractiveness policies

Step 1 - Adopt convergent objectives

Step 2 - Address information asymmetries

Step 3 - Strengthen the coherence of cross-sectoral policies

Step 4 - Strengthen the capacity of regional and local actors

Step 5 - Mobilise all available financial sources in a consistent way

Step 6 - Ensure transparency of public policy roles and practices

Step 7 - Involve non-governmental stakeholders

Step 8 - Adopt policies at the relevant territorial scale by going beyond administrative boundaries

Annex A. Technical analysis

Foreign direct investment (FDI)

Annex B. Attractiveness indicators

Annex C. Dependent variables.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

92-64-47028-X

92-64-57763-7