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Gateway to Business Analytics with Microsoft Excel.

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Format:
Book
Author/Creator:
Barreto, Humberto, author.
Language:
English
Subjects (All):
Business--Textbooks.
Business.
Accounting--Textbooks.
Accounting.
Economics--Textbooks.
Economics.
Physical Description:
1 online resource
Place of Publication:
[Place of publication not identified] PALNI [2025]
Language Note:
In English.
Summary:
Business analytics is a new, expanding subfield with fuzzy edges that overlap into a variety of other established disciplines, including economics, econometrics, computer science, data science, finance, statistics, mathematics, and even psychology. Business analytics includes such traditional techniques as regression and data visualization, but also newer methods such as web scraping, big data, machine learning, and artificial intelligence. Its key distinguishing feature is using data to make and communicate business decisions. This textbook utilizes Microsoft Excel to present a mix of topics appropriate to an undergraduate level introduction to business analytics course with an engaging delivery style.
Contents:
Publisher's Note
Acknowledgments
Dedication
Preface
User Guide
Defining Business Analytics
Optimization with Solver
Monte Carlo Simulation
Growth
Unemployment
Constrained Optimization
Yield Curve
National Income Accounting
Introduction to VBA
Demographics
Afterword
Contributors
Notes:
Description based on print resource

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