The International Integration of Product Development in the Brazilian Auto Industry Fundação Getúlio Vargas - SP

Format:

Conference/Event

Author/Creator:

Ferro, José Roberto, author.

Conference Name:

SAE Brasil 96 V International Mobility Technology Conference and Exhibit (1996-10-07 : Sao Paulo, Brazil)

Language:

English

Physical Description:

1 online resource

Place of Publication:

Warrendale, PA SAE International 1996

Summary:

The aim of this work is to characterize the strategy on the development of products in the Brazilian automobile industry, using for this end, an analysis of 17 models launched in the last fifteen years by the four main automobile assemblers.Considering aspects such as market prospects and the international insertion of the Brazilian automobile industry, the characterization of the respective strategies was related to the relationship between the Brazilian assemblers and their headquarters.In order to characterize the development strategy of products, principal parts of the model (body, chassi and motorization) are related to the place (headquarters or filial) where the development process has been carried out, through four types of projects (new design, rapid design transfer - simultaneous, sequential design transfer and design modification)

Notes:

Vendor supplied data

Publisher Number:

962328

Access Restriction:

Restricted for use by site license