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Global Standards for the Global Marketplace
- Format:
- Conference/Event
- Author/Creator:
- Lowell, Stephen C., author.
- Conference Name:
- SAE Earthmoving Industry Conference & Exposition (1998-04-08 : Peoria, Illinois, United States)
- Language:
- English
- Physical Description:
- 1 online resource
- Place of Publication:
- Warrendale, PA SAE International 1998
- Summary:
- This paper shows how U.S. companies use global standards to overcome technical trade barriers and increase existing or create new trade opportunities in the global marketplace. The paper provides case study illustrations of how companies have used global standards to challenge national standards as being restrictive trade barriers; provide business opportunities by unifying technical requirements, thereby unifying markets; enhance production by producing and marketing the same product globally; and gain access to new markets that are emerging as the result of rapidly changing political, social, and economic conditions
- Notes:
- Vendor supplied data
- Publisher Number:
- 981494
- Access Restriction:
- Restricted for use by site license
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