Overseas Marketing Problems

Format:

Conference/Event

Author/Creator:

Tucker, John C., author.

Conference Name:

25th Annual Earthmoving Industry Conference (1974-04-23 : Peoria, Illinois, United States)

Language:

English

Physical Description:

1 online resource

Place of Publication:

Warrendale, PA SAE International 1974

Summary:

Trade deficits in recent years led the U.S. government to take a hard look at its international trade policy. The result was a dollar devaluation and other government incentives to industry to increase exports. These increased exports mean more problems to corporations already selling overseas and new problems to corporations who have not previously marketed overseas. This paper will examine some of the problems involved in overseas marketing as opposed to domestic marketing

Notes:

Vendor supplied data

Publisher Number:

740447

Access Restriction:

Restricted for use by site license