OEM Value Chain Collaboration Introducing a New Standard for In-vehicle Display Systems Fujitsu Semiconductor Europe

Format:

Conference/Event

Author/Creator:

Lang, Lang, author.

Contributor:

Hughes, Philip

Conference Name:

SAE Convergence 2010 (2010-10-19 : Detroit, Michigan, United States)

Language:

English

Physical Description:

1 online resource

Place of Publication:

Warrendale, PA SAE International 2010

Summary:

With the rapid deployment of liquid crystal display (LCD)screens in automobiles, car makers are challenged to control costswhile providing a useful and stimulating visual experience fordrivers and passengers.Not since the introduction of the car radio has a technologyoffered so much buyer appeal, but these graphics-based systems comeat a high cost both in terms of bill of materials (BOM) anddevelopmental expenditures. Re-use of hardware and software iscritical to control costs. But with multiple platforms offeringdifferent levels of user experience, automakers face the challengeof cost-effectively leveraging a limited number of designs overmultiple models. One solution is to deploy smarter architecturesthat decouple key pieces of the system, so that some components canbe used in multiple instances, while others are unique to one ortwo platforms.Fujitsu Semiconductor worked with BMW and Inova Semiconductorsto integrate the Automotive Pixel Link (APIX®), a bi-directionalserial link, with the Fujitsu graphics display controllers (GDCs).This collaboration has enabled BMW to reduce behind-the-dash spacerequirements, develop more modular architectures, and savemoney.BMW was involved from the outset to ensure stability in thedevelopment process and to make sure that the company'sconcerns were addressed. Those concerns included the weightassociated with the wiring, and interoperability with other busstandards.APIX features a primary channel speed of 1 Gbit/s, which willscale to 3 Gb/s soon. APIX is differentiated from other high-speedserial links, such as LVDS, in that it provides a full-duplex,bi-directional back channel to support command and control. This isa critical feature in the deployment of smart display systems.Graphics display controllers are the core drivers of displaysystems, and the Fujitsu graphics controllers offer many featuresincluding video input, 2D and 3D rendering functions, a flexiblelayer capability, support for screen resolutions up to XGA(1024x768), and other features in the area of navigation, such asalpha blending and anti-aliasing

Notes:

Vendor supplied data

Publisher Number:

2010-01-2343

Access Restriction:

Restricted for use by site license