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Difficulty of Segmenting Communication Markets / Priya Reddy.
- Format:
- Video
- Author/Creator:
- Reddy, Priya, author.
- Series:
- Spotlight series ; module 12.
- Spotlight series ; module 12
- Language:
- English
- Subjects (All):
- Communication in crisis management.
- Water conservation.
- Physical Description:
- 1 videorecording (04 min., 16 sec.) : sound, color
- Place of Publication:
- South Africa. : The Cape Town Drought Response Learning Initiative, 2025.
- Language Note:
- Closed-captioned in English.
- System Details:
- video file
- Summary:
- Priya Reddy shares the challenges managing messages geared to local people to conserve water with messages encouraging the global tourism needed for the local economy.
- Contents:
- Chapter 1: Managing Communications for Local and Global Audiences.
- Participant:
- Speaker, Priya Reddy.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 1-03-620064-7
- 9781036200640
- OCLC:
- 1484014682
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