White House Whitewash / Hammed Roohani.

Format:

Book

Author/Creator:

Roohani, Hammed, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

International trade--Case studies.

International trade.

Physical Description:

1 online resource

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2025.

Summary:

This case study delves into the strategic response by LG, a Korean-based large-appliance manufacturer, to the washing machine tariffs imposed by U.S. President Donald Trump in 2018, which led to a trade dispute between the United States and South Korea. LG navigated the complex situation by blending market and non-market strategies. The study examines the background of the trade conflict, LG's proactive strategy, and the subsequent involvement of the World Trade Organization (WTO). The WTO's dispute settlement panel ultimately found the U.S. safeguard measures inconsistent with international trade agreements. The case concludes with a mutually agreed solution between the United States and Korea, emphasizing LG's triumph in this protracted legal and political battle. Students will be asked to analyze trade-related developments within LG's non-market environment and assess the significance of the strategies employed by LG to adapt to the evolving business landscape in the United States. Specifically, students will assess how coalition building serves as a crucial strategic measure for addressing trade issues, particularly when incorporating the influence of international institutions such as the WTO.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

9781071967447

1071967444

OCLC:

1483993095