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Paramount-Skydance merger redraws media map amid Trump tensions / Madeline Rae.
- Format:
- Book
- Author/Creator:
- Rae, Madeline, author.
- Series:
- SAGE business cases.
- SAGE business cases
- Language:
- English
- Subjects (All):
- Paramount Pictures Corporation--Cases studies.
- Paramount Pictures Corporation.
- Skydance Productions--Cases studies.
- Skydance Productions.
- Consolidation and merger of corporations--United States--Cases studies.
- Consolidation and merger of corporations.
- Consolidation and merger of corporations--Political aspects--United States--Cases studies.
- Consolidation and merger of corporations--Moral and ethical aspects--United States--Cases studies.
- Physical Description:
- 1 online resource : illustrations.
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2025.
- Summary:
- Paramount's merger with Skydance signifies a transformative shift in the U.S. media industry, blending established studio assets with the financial backing and digital acumen of a private entertainment firm. While the merger offers opportunities for increased content production, streaming growth, and market competitiveness, it also exposes the company to ethical scrutiny, political controversies, and internal morale challenges. This case asks students to discuss how Paramount-Skydance can navigate the interplay between strategic objectives, regulatory oversight, and the expectations of both talent and the public in a polarized political environment.
- Notes:
- Description based on XML content.
- ISBN:
- 979-83-488-4777-7
- OCLC:
- 1539039250
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