Pune Infrastructure Ltd : finding the niche in low-income housing / Abhilash Nambudiri.

Format:

Book

Author/Creator:

Nambudiri, Abhilash, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Housing--India--Case studies.

Housing.

Real estate business--India--Finance.

Real estate business.

Physical Description:

1 online resource : illustrations.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2023.

Language Note:

English.

Summary:

This case describes a situation encountered by Sanjana Aher, a first-generation entrepreneur, who was faced with the challenge of creating a viable business model to address the low-income urban poor housing market in Pune, India. The case offers the possibility of a profitable and scalable business at the bottom of the economic pyramid. It shows the evolution of a business opportunity into a social entrepreneurship venture. This case would provide participants with an opportunity to discuss business models at the bottom of the economic pyramid. This case encourages students to put themselves into the shoes of a driven entrepreneur and use the primary research insights to gain a better understanding of the affordable housing market.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-5296-1041-9

9781529610413

OCLC:

1362531414