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Supr Daily's last mile nightmare and the InsanelyGood aftermath / Vinay Kumar Kalakbandi.
- Format:
- Book
- Author/Creator:
- Kalakbandi, Vinay Kumar, author.
- Series:
- SAGE business cases.
- SAGE business cases
- Language:
- English
- Subjects (All):
- Supply chain management.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2025.
- Summary:
- The case presents a context to discuss the last-mile delivery economics of online grocery delivery. Supr Daily was a subscription-first grocery delivery model based in India. Despite a rock-solid business model and encouraging initial success, the company had to close its operations due to unmanageable last-mile economics. The case demonstrates how the company, experiencing burgeoning delivery costs, attempted to strategically pivot to a new business model, considering its key strengths and weaknesses.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 9781071983362
- 1071983369
- OCLC:
- 1483992825
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