Coffee Industry Inequity : The Challenges for Coffee Farmers and Fair Trade / George Dierberger [and four others].

Format:

Book

Author/Creator:

Dierberger, George, author.

Keita, Ibrahim, author.

Jang, Soebin, author.

Enger, Jacob, author.

Erickson, Cory, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Business ethics.

Social entrepreneurship.

Physical Description:

1 online resource.

Place of Publication:

London, England : SAGE Publications: SAGE Business Cases Originals, 2025.

Summary:

Coffee beans are the second most traded commodity in the world after oil and make up one of the oldest businesses. The coffee industry has provided the opportunity for income for small farming communities in countries in Latin America, Asia, and Africa for over 500 years. Today, coffee beans grow on 27 million acres across 12.5 million mostly small farms in more than 50 countries. The supply chain from harvest in Latin America to sale and consumption in the United States is complicated, with farmers earning the smallest gross margin of any stage in the process. The impacts of global climate change on arabica coffee beans--as well as increasing competition--have put constant pressure on coffee farmers as they strive to grow their crops, manage their cash flow, and be profitable. Farmers in Latin America typically belong to agricultural cooperatives that seek to consolidate their volume in an area in order to negotiate a better price for their arabica beans. Despite the best efforts of Starbucks, Caribou, and other coffee brands who have committed to fair-trade policies, many smaller farmers and cooperatives run out of money and sell their crops prematurely, which results in a loss or reduced profit.By studying this case, students will gain an understanding of the complexity regarding the entire supply chain process, and the impact and consequences of fair trade for all of the participants.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

9781071980323

1071980327

OCLC:

1483993403