Building From Scratch : Can a 3D Printing Startup Break Through the Bangladeshi Market? / Shadman Sakib Rummat, Faiza Tahiya, Saif Hossain.

Format:

Book

Author/Creator:

Rummat, Shadman Sakib, author.

Tahiya, Faiza, author.

Hossain, Saif, author.

Series:

SAGE Business cases.

SAGE Business cases

Language:

English

Subjects (All):

Strategic planning--Case studies.

Strategic planning.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2025.

Summary:

This case study focuses on the entrepreneurial journey of four young people who started PrototypeBD, a Bangladeshi 3D printing startup that launched in 2020. The founders, driven by their passion for technology and the dream of owning a 3D printer for such hobbies as customizing gaming consoles and upgrading home automation, transformed themselves from dreamers to entrepreneurs. The study covers a wide range of real-life startup issues and is likely to encourage graduates to consider relevant business models when establishing their own ventures. It explores critical aspects such as identifying target groups for new product development and implementing effective marketing strategies. This case provides valuable insights into entrepreneurship, technology advancements, market adoption, strategic decision-making, and alternative opportunities for graduates beyond traditional employment. Overall, it offers comprehensive knowledge to aspiring entrepreneurs, emphasizing the importance of thoughtful planning and adaptability in building successful businesses.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

9781071961438

1071961438

OCLC:

1483993787