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How to make scenario planning stick / Paul J.H. Schoemaker and Shardul S. Phadnis.
- Format:
- Book
- Author/Creator:
- Schoemaker, Paul J. H., author.
- Phadnis, Shardul Sharad, 1978- author.
- Series:
- MITSloan management review ; reprint 67218.
- MITSloan management review ; reprint 67218
- Language:
- English
- Subjects (All):
- Business planning.
- Strategic planning.
- Physical Description:
- 1 online resource (9 pages)
- Edition:
- [First edition].
- Place of Publication:
- [Place of publication not identified] : MIT Sloan Management Review, 2025.
- Summary:
- Scenario planning is a valuable tool for managing uncertainty in an organization, but its impact can be limited if the insights it generates fail to gain traction. Two experts explain how to better manage scenario planning and help it take root in large enterprises by linking it to complementary practices. They propose a conceptual model consisting of three scenario-planning phases supported by three crucial organizational capabilities that help connect all the pieces.
- Notes:
- OCLC-licensed vendor bibliographic record.
- OCLC:
- 1568743212
- Publisher Number:
- 53863MIT67218
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