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What retailers must get right this holiday season / Sharmila C. Chatterjee and Zoran Latinovic.
- Format:
- Book
- Author/Creator:
- Chatterjee, Sharmila C., author.
- Latinovic, Zoran, author.
- Series:
- MITSloan management review ; reprint 67237.
- MITSloan management review ; reprint 67237
- Language:
- English
- Subjects (All):
- Consumer satisfaction.
- Consumption (Economics).
- Physical Description:
- 1 online resource (5 pages)
- Edition:
- [First edition].
- Place of Publication:
- [Place of publication not identified] : MIT Sloan Management Review, 2025.
- Summary:
- Just how frustrated are shoppers with the state of customer experience? One key index has seen U.S. consumers' CX indices decline for four straight years. In addition to table-stakes items like a seamless payment process, retailers should focus on five priorities: the importance of personal expression, value positioning, loyalty programs, enabling technologies, and business speed.
- Notes:
- "November 26, 2025."
- OCLC-licensed vendor bibliographic record.
- OCLC:
- 1559909534
- Publisher Number:
- 53863MIT67237
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