The behaviorally informed organization / edited by Dilip Soman; Catherine Yeung.

Format:

Book

Contributor:

Yeung, Catherine, 1976- editor.

Soman, Dilip, editor.

Series:

Behaviourally Informed Organizations

Language:

English

Subjects (All):

Organizational change--Case studies.

Organizational change.

Human behavior--Case studies.

Human behavior.

Organizational behavior--Case studies.

Organizational behavior.

Physical Description:

1 online resource

Place of Publication:

Toronto, Ontario ; Buffalo, New York ; London, England : University of Toronto Press, [2021]

Summary:

Every organization is fundamentally in the business of behavior change. Whether it be a government trying to get business to comply with environmental regulation, a business trying to get its customers to be loyal to their products, or a financial advisor encouraging a client to start saving for retirement, behavior change is critical to organizational success. Despite its centrality to organizations, we do not have a good scientific framework for behavior change or a good understanding of how organizations can embed insights from behavioral science into their operations. To overcome this void, this book develops an overarching framework for using behavioral science. It shows how behavioral insights (BI) can be embedded in organizations to achieve better outcomes, improve the efficiency of processes, and maximize stakeholder engagement. This edited volume will provide an enterprise-wide strategic perspective of how governments, businesses, and other organizations have embedded BI into their operations. It is based on research by academics and practitioners from the Behaviourally Informed Organizations Partnership and will highlight ideas, pragmatic frameworks, and prescriptive outcomes, based on illustrative case studies. Featuring a foreword by Cass Sunstein, this book investigates key findings from BI, with an eye toward how it can be used to solve problems and seize opportunities in diverse organizations.

Contents:

Frontmatter

Contents

Acknowledgments

Foreword: A Very Short Guide to Nudging

Preface: The Behaviorally Informed Organization

PART ONE The Behaviorally Informed Organization: An Agenda

CHAPTER ONE The Science of Using Behavioral Science

CHAPTER TWO Embedding Behavioral Insights in Organizations

CHAPTER THREE Why Should Organizations Want to Be Behaviorally Informed?

CHAPTER FOUR Gut Check: Why Organizations That Need to Be Behaviorally Informed Resist It

PART TWO Overarching Insights and Tools

CHAPTER FIVE Seeing Sludge

CHAPTER SIX A Guide to Guidelines

CHAPTER SEVEN Boundedly Rational Complex Consumer Continuum

CHAPTER EIGHT A Scarcity of Attention J. Eric

PART THREE Examples of Behavioral Initiatives from Business and Policy

CHAPTER NINE Workplace Habits and How to Change Them

CHAPTER TEN Humanizing Financial Services with Behavioral Science

CHAPTER ELEVEN Choice Architecture in Programs and Policy

CHAPTER TWELVE Helping Low-Income Canadians to File Taxes and Access Benefits

CHAPTER THIRTEEN Online Privacy

CHAPTER FOURTEEN Behavioral Science for International Development

PART FOUR Making It Work

CHAPTER FIFTEEN Building Partnerships for Behavioral- Science Initiatives in the Public Sector

CHAPTER SIXTEEN Behavioral Science in Policy and Government: A Roadmap

Contributors

Notes:

Includes bibliographical references and index.

Description based on print version record.

ISBN:

9781487537173

1487537174

9781487537166

1487537166

OCLC:

1375517551