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All the news that's fit to click : how metrics are transforming the work of journalists / Caitlin Petre.

De Gruyter Princeton University Press Complete eBook-Package 2021 Available online

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Format:
Book
Author/Creator:
Petre, Caitlin, author.
Language:
English
Subjects (All):
Web usage mining in journalism--United States.
Web usage mining in journalism.
Journalism--Technological innovations--United States.
Journalism.
News audiences--United States.
News audiences.
Online journalism--United States.
Online journalism.
Physical Description:
1 online resource (viii, 263 pages) : illustrations
Place of Publication:
Princeton ; Oxford : Princeton University Press, [2021]
Summary:
"Over the past fifteen years, journalism has experienced a rapid proliferation of data about online reader behavior in the form of web metrics. These newsroom metrics influence which stories are written, how news is promoted, and which journalists get hired and fired. Some argue that metrics help journalists better serve their audiences. Others worry that metrics are the contemporary equivalent of a stopwatch-wielding factory manager. In Desperate Measures, Caitlin Petre offers a rare behind-the-scenes look at how metrics are reshaping the work of journalism. Over a period of four years, Petre conducted a mix of in-depth interviews and ethnographic observation at three sites. The book first shows how metrics tools are designed and marketed, via Petre's research at the prominent news analytics company Chartbeat. Petre then follows Chartbeat's tool into the newsrooms of two of the company's highest-profile clients: Gawker Media and The New York Times. She finds that newsroom metrics are a powerful form of managerial surveillance and discipline. However, unlike the manager's stopwatch that preceded them, digital metrics are designed to gain the trust of wary journalists by providing a habit-forming user experience that mimics key features of addictive games. She details how the ambiguous nature of the data lead journalists to draw seemingly arbitrary boundaries around uses of audience metrics that are either legitimate or illegitimate. And she examines how metrics intersect with existing newsroom hierarchies. As performance analytics spread to virtually every professional field, Petre's findings speak to the future of expertise and labor relations in contexts far beyond journalism"-- Provided by publisher.
Contents:
Digital journalism: putting the case in context
Part I. Experiencing metrics
The traffic game
Enchanted metrics
Part II. Making sense of metrics
The interpretive ambiguity of metrics
Clean and dirty data
Part III. The struggle to monopolize interpretive labor
The autonomy paradox
Conclusion
Appendix A: methods
Appendix B: A guide to the Chartbeat Publishing Dashboard.
Notes:
Description based on print version record.
ISBN:
9780691177649
0691177643
OCLC:
1255521605

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