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Handbook of community management : a guide to leading communities of practice / Stan Garfield.
- Format:
- Book
- Author/Creator:
- Garfield, Stan, author.
- Series:
- Knowledge services
- Language:
- English
- Subjects (All):
- Communities.
- Physical Description:
- 1 online resource (XIV, 223 p.)
- Place of Publication:
- Berlin ; Boston : De Gruyter Saur, [2020]
- Language Note:
- In English.
- Summary:
- This book is an in-depth tutorial on how to make communities work to really improve business performance. It covers principles and proven practices that ensure community success and longevity, provides tips and techniques for leading communities and communities programs that the reader can apply immediately, looks at different types of communities and the technologies that support them, and illustrates communities in practice.
- Contents:
- Frontmatter
- Series editor’s foreword: About knowledge services
- Preface
- Acknowledgements
- Contents
- Chapter 1. Vision and benefits for communities and knowledge services
- Chapter 2 Ten principles for communities
- Chapter 3 Creating, building, and sustaining communities
- Chapter 4 Types of communities
- Chapter 5 Use cases for communities
- Chapter 6 The community creation process
- Chapter 7 Preventing redundant communities
- Chapter 8 The role of the communities program manager
- Chapter 9 The role of the community manager
- Chapter 10 Community goals, measurements, and incentives
- Chapter 11 The 90-9-1 rule of thumb for community participation
- Chapter 12 Culture and communities
- Chapter 13 Tools for communities
- Chapter 14 Examples of communities
- Chapter 15 20 Pitfalls to avoid
- Appendix: Resources for learning more about communities
- About the Author
- Index
- Notes:
- Description based on print version record.
- ISBN:
- 3-11-067373-8
- OCLC:
- 1198929449
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