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Similarity-Attraction Theory
- Format:
- Book
- Author/Creator:
- Freedman
- Language:
- English
- Subjects (All):
- Business ethics.
- Similarity (Psychology).
- Similarity judgment.
- Physical Description:
- 1 online resource
- Place of Publication:
- Sage Publications Inc
- Summary:
- In this resource, the similarity-attraction theory will be introduced and discussed. This theory argues that people are more drawn to people who are alike to them than to people who are different. Topics will include a brief history of the theory as well as contemporary examples of this theory in practice. There are also questions and tools to challenge students in applying conceptual ideas to the real world
- Notes:
- Machine-generated record
- ISBN:
- 9798348831004
- OCLC:
- 1535815139
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