Earn a Million Plus : The Little Known High-Income Occupation of Media Buyer / Bruce Cran.

Format:

Book

Author/Creator:

Cran, Bruce, author.

Language:

English

Subjects (All):

Electronic commerce.

Media buying services.

Physical Description:

1 online resource (108 pages)

Edition:

1st ed.

Place of Publication:

New York : Morgan James Publishing, [2022]

Summary:

An engaging and brilliant masterclass on becoming a highly paid e-commerce Media Buyer.

Contents:

Intro

Title

Copyright

Table of Contents

List of Illustrations

INTRODUCTION: THE LITTLE-KNOWN HIGH-INCOME OCCUPATION

CHAPTER 1: ARE YOU A MEDIA BUYER?

Let Me Buy You a Coffee, Let's Find Out

CHAPTER 2: KNOW YOUR PRIME

All Roads Lead to the Prime

The Importance of Testing

CHAPTER 3: KNOW YOUR PRODUCT

The Key to Selling

CHAPTER 4: WORD YOUR PRIME

Hitting the Mark

Missing It

The Good, the Bad, and Your Prime

The Significance of Maslow's Hierarchy

CHAPTER 5: DEVELOP YOUR ANGLE, YOUR HOOK

Funneling Customers

All About Angles

Support the Prime

Make it Easy

CHAPTER 6: THE ART OF IMAGERY

The River of Continuous Page

CHAPTER 7: THE WONDER OF WORDS

Why Headlines Are Important

The Characteristics of Good Copy

CHAPTER 8: TRACKING AND BUYING

Tracking Media

Buying Media

CHAPTER 9: WHERE DOES THE TRAFFIC GO?

How to Identify a High-Performing Sales Funnel

Maximizing Order Value

The Backend

Building the Funnel

Putting the Funnel into Practice

CONCLUSION: CAN YOU EARN A MILLION DOLLARS?

Our Coffee Date Comes to an End

GLOSSARY

About the Author

Endnotes.

Notes:

Description based on print version record.

Description based on publisher supplied metadata and other sources.

ISBN:

9781631955808

1631955802

OCLC:

1409677884