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Sports Media : Reporting, Producing, and Planning
- Format:
- Book
- Author/Creator:
- Schultz, Bradley, author.
- Language:
- English
- Subjects (All):
- Mass media and sports.
- Sports journalism.
- Radio broadcasting of sports.
- Television broadcasting of sports.
- Physical Description:
- 1 online resource (248 p.)
- Edition:
- 3rd ed.
- Other Title:
- Sports Media
- Place of Publication:
- : Taylor and Francis, 2015.
- Florence : Taylor and Francis, 2015.
- Summary:
- "Sports media" covers reporting, anchoring, and production, and offers thorough descriptions of the sports reporter and anchor's function in sports journalism. This text offers important historical background on the evolution of the sports industry, some grounding in the business of sports, and a discussion of social issues including the experience of women in sports journalism.
- Contents:
- Cover
- Title
- Copyright
- Brief Contents
- Expanded Contents
- Preface
- Acknowledgments
- CHAPTER 1 Introduction
- By the Numbers
- World Cup Mania
- Economics, Technology and Culture
- Implications
- References
- CHAPTER 2 Evolution
- From Old to New
- Athletes, Media and Audiences
- CHAPTER 3 Storytelling
- Style
- Story Model
- Theme
- Conceptualizing a Theme: Jason McElwain
- Supporting the Theme
- Understanding and Engagement
- Stakeholders
- The Storytelling Model Process
- Organization
- Beginning
- Middle
- End
- CHAPTER 4 Video and Visuals
- Event Photography
- Shooting on Location
- Feature Photography
- General Rules
- Practicing
- The Photography of NFL Films
- Editing
- CHAPTER 5 Interviewing and Sound
- Interviewing
- Objective
- Approach
- Trust
- Specific Questions
- Asking Dumb Questions
- Sound
- Natural Sound
- Music
- CHAPTER 6 Writing and Reporting
- Thinking about Writing
- Less Is More
- Print vs. Broadcast Writing
- A Multimedia Approach
- Game Stories
- Feature Reporting
- Other Approaches
- Final Thoughts
- CHAPTER 7 Anchoring and Play-by-Play
- Anchoring
- Control
- Personality
- Creativity
- Uniqueness
- Getting Started
- Play-by-Play
- Play-by-Play Preparation
- Before the Booth
- What Each Medium Sees
- Radio vs. Television
- The Role of the Analyst
- Final Advice
- Practice
- People, Not Statistics
- CHAPTER 8 Radio
- Providing the Missing Pictures
- Changing Technology
- "One-Man Band"
- Sportscasts
- Sports Talk
- Sitting in the Host's Seat
- Final Tips-A Checklist
- CHAPTER 9 Public and Media Relations
- The Sports Media Perspective
- Local Media Information
- On Campus
- The Big Leagues
- Crisis Communications.
- The Public Relations Perspective
- The Lessons of Penn State
- A Litany of Scandal
- CHAPTER 10 Ethics
- Conflict of Interest
- Boosterism
- Relationships
- Perks
- Homers
- Advertising
- Other Issues
- Manipulation and Honesty
- Privacy
- Citizen Journalism
- CHAPTER 11 Gender and Race
- Women's Work
- Title IX
- Crashing the Boy's Club
- "Sexploitation"?
- The Color of Sports
- Minorities in the Media
- The Reporting of Race
- CHAPTER 12 Employment
- Job Strategies
- Basics
- Versatility
- Multimedia
- Experience
- Internships
- Contests and Awards
- Attitude
- Personal Contacts
- Portfolios, Resume Tapes and Demo Reels
- Resumes, Cover Letters and Interviews
- Agents
- Final Comments
- Index.
- Notes:
- Description based upon print version of record.
- Includes bibliographical references.
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 1-315-69724-6
- 1-317-44926-6
- 9781315697246
- OCLC:
- 927492019
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