Cold Email Manifesto : How to Contact Anyone, Make More Sales, and Take Your Company to the Next Level / Robert Indries and Alex Berman.

Format:

Book

Author/Creator:

Indries, Robert, author.

Berman, Alex, author.

Language:

English

Subjects (All):

Success in business.

Physical Description:

1 online resource (110 pages)

Place of Publication:

New York : Morgan James Publishing, [2024]

Summary:

Cold Email Manifesto distills the professional insights of "Cold Email King," Alex Berman and business executive Robert Indries into actionable, clear chapters, explaining how sales professionals can generate millions for themselves or their clients via cold emails.

Contents:

Intro

Title

Copyright

Table of Contents

CHAPTER 1. STARTING FROM SCRATCH

Painful Mistakes

Misconceptions and Reality

Never Too Late to Change

Mastering Mindset

Flexible Forever

Dealing with Perception

Reaching 100 Million In Leads Generated

Starting with Nothing

CHAPTER 2. MY DAD WAS THE COLD CALL KING

Evolving Cold Calling

Cold Email Case Study

A Jurassic World Style Reboot

Building Your Team

Case Study - Magento Agency

Giving Without Expectation

CHAPTER 3. MAKING COLD EMAIL WORK

Specific Offers

Subject Line

Framing the Compliment

Creating Your Sales Team

Benchmark Stats

Cold Email - The Process

Email Warmup

Domain

Targeting the Customer

Building Your Targets

Run Outbound Email Campaigns

Arranging a Meeting

Rock Solid Appointment Setting Script

The Sales Call

Close the Deal

Paying Your Team

The Importance of the Clawback

CHAPTER 4. THE PRE-WORK

Case Studies

A Good Offer

Domain Name

Email Signature

Setting up the Inbox and Authenticating

Warming up the Email

CHAPTER 5. LEAD GENERATION

Avoiding Irrelevant Emails

Targeting the Industry

Job Titles

Company Size

Lead Scraping

Lead Databases

Online Freelancers

Conclusion

Training Your Team

CHAPTER 6. THE PERFECT COLD EMAIL

Buying From Strangers

Personalized First Lines

Case Study

Call to Action

Dealing with the Process

CHAPTER 7. HIT SEND

How many emails?

Best Time to Send

Sending your First Campaign

Appointment Setting

No Shows

Benchmarks and Improving Your Campaign

Testing Plan

Increasing Cold Email Results

CHAPTER 8. BUILDING A TEAM OF ROCKSTARS

Job Satisfaction

Recruiting Salespeople

Achieving Buy-In

Why You Need an Affiliate Army

Sales Training.

The Four Agreements

CHAPTER 9. LEADING YOUR TEAM TO VICTORY

Four Critical Obligations

Obligation to the Employee

Obligation to the Customer

Obligation to Yourself

Obligation to the Business

Keeping the Best People

Aligning with Cold Email

Starting from Scratch

Competition increases the performance of the organization.

Proactive Compensation

CHAPTER 10. OTHER USES FOR COLD EMAIL

Generating Backlinks

All About Podcasts

Getting your Dream Job

Achieving Anything

CHAPTER 11. WHERE TO GO FROM HERE

Additional Resources

No Excuses

Links

About the Authors.

Notes:

Description based on print version record.

ISBN:

9781636981383

1636981380

OCLC:

1402814521