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We were merchants : the Sternberg family and the story of Goudchaux's and Maison Blanche department stores / Hans J. Sternberg, with James E. Shelledy.
- Format:
- Book
- Author/Creator:
- Sternberg, Hans J., 1935-
- Language:
- English
- Subjects (All):
- Department stores--Louisiana--History.
- Department stores.
- Merchants--Louisiana--Biography.
- Merchants.
- Goudchaux/Maison Blanche (Firm)--History.
- Goudchaux/Maison Blanche (Firm).
- Sternberg, Hans J., 1935-.
- Sternberg, Hans J.
- Physical Description:
- 1 online resource (158 p.)
- Place of Publication:
- Baton Rouge : Louisiana State University Press, c2009.
- Language Note:
- English
- Summary:
- We Were Merchants is the fascinating and inspiring story of a family of immigrant merchants who transformed a nondescript apparel store in Baton Rouge into a national retail legend. At its pinnacle, when family businesses ruled the retail landscape, Goudchaux's/Maison Blanche had become the largest family-owned department store in America. The Sternbergs sold Goudchaux's/Maison Blanche in the early 1990s, bringing to an end their centuries-old mercantile tradition that began in a small shop in eighteenth-century Germany. We Were Merchants is enhanced with recollections of former customers and
- Contents:
- Genesis
- Coded message
- New roots
- New merchant in town
- Boycott
- Passing the torch
- Branching out
- Maison Blanche
- Mr. Bingle and beyond
- High water mark
- Storm clouds
- Lowering the flag.
- Notes:
- Description based on print version record.
- Includes index.
- ISBN:
- 9780807142257
- 0807142255
- 9780807142233
- 0807142239
- OCLC:
- 706076566
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