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SME's and the internationalization of food exports : process and procedure / Brian Healy.

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Format:
Book
Author/Creator:
Healy, Brian, 1982- author.
Language:
English
Subjects (All):
Small business.
International trade.
Produce trade.
Physical Description:
1 online resource (116 pages)
Edition:
1st ed.
Place of Publication:
Newcastle upon Tyne, England : Cambridge Scholars Publishing, 2020.
Summary:
Internationalization is a process in which specific attitudes or orientations are associated with successive stages in the evolution of international operations and is a key element of entrepreneurship. International retailing as a subject area is concerned with explaining the directional and motivational issues associated with the process in the retail industry. The Irish food industry's role as an industry based on innovative and competitively priced products, produced using quality agricultural inputs through the application of the latest production, logistics and marketing technologies, means that even in the context of a likely decline in the volume of Irish primary agricultural production, the Irish food industry can be expected to continue to be an important contributor to Irish national income.By looking at the current business climate it is evident that internationalization is growing at a rapid rate. In today's business environment an increasing number of firms realise that international expansion represents an opportunity to increase ones target market and also to achieve further growth. Internal and external factors may provide the firm with the reasons and opportunity and motive to go international. Internal factors provide the absolute advantage while external factors may provide the motives. This book identifies these factors associated with exporting foodstuffs into retail by conceptualising internationalization theory in a manner that accommodates the extra problems associated with the exportation of foodstuffs to retail.
Contents:
Intro
Table of Contents
1.1 Introduction
1.2 Research Issue
1.3 Research Aim and Objective
1.4 Research Approach
1.5 Outline of Document
1.6 Conclusion
2.1 Introduction
2.2 Definition of Small to Medium-Sized Enterprise
2.2.1 Types of Enterprise
2.2.2 SME activity in global markets
2.2.3 SMEs Activity and Contribution in a European Context
2.2.4 SMEs are important contributors to European competitiveness and innovativeness
2.2.5 The Role of SMEs
2.2.6 SME's Activity in Ireland
2.3 The Food Exporting SME in Ireland
2.3.1 Exports
2.3.2 Export Destinations for Irish Food and Drink
2.3.3 Future role of the Irish Food Industry
2.3.4 Competitiveness
2.4 Internationalization
2.4.1 Motives for internationalization
2.4.2 Internationalization Theories
2.4.3 Internationalization process models
2.5 Retailer Internationalization
2.6 Retail Internationalization Process
2.7 Retailer Internationalization Process Models
2.7.1 Model One
2.7.2 Second Model
2.8 Conceptual Framework
2.9 Conclusion
3.1 Introduction
3.2 Research Methodology Defined
3.3 Research Paradigms
3.3.1 Selecting a paradigm for this study
3.4 Research Aims and Objectives
3.5 Quantitative and Qualitative Methods
3.6 Choice of a Research Strategy
3.6.1 Qualitative
3.7 Qualitative Instruments
3.7.1 Selection of the Case Study Instrument
3.7.2 Case Studies
3.7.3 The Research Interview
3.7.4 The Interview Process
3.7.5 Observation
3.8 Analysing Research Evidence
3.8.1 Qualitative data
3.9 Conclusion
4.1 Introduction
4.2 Motives
4.2.1 Market of Origin
4.2.2 Market of Destination
4.2.3 Drivers of Change
4.2.4 Decision-Maker Characteristics
4.2.5 Factors facilitating Internationalization
4.2.6 Stage of Involvement.
4.2.7 Evaluation of Situation
4.2.8 Plans
4.3 Conclusion
5.1 Introduction
5.2 Conceptual Framework
5.3 Motives
5.3.1 Market of Origin
5.3.2 Market of Destination
5.3.3 Drivers of Change
5.3.4 Decision-maker Characteristics
5.3.5 Factors facilitating Internationalization
5.3.6 Stage of Involvement
5.3.7 Evaluation of Situation
5.3.8 Plans
5.4 Descriptive Framework
5.5 Implications for Managers
5.6 Implications for Theory
5.7 Limitations
5.8 Conclusion
References.
Notes:
Description based on print version record.
Description based on publisher supplied metadata and other sources.
ISBN:
1-5275-5405-8
OCLC:
1203797132

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