My Account Log in

1 option

50 Golden Rules : The Beginner's Guide to Entrepreneurship / Garry Mansell.

EBSCOhost Ebook Business Collection Available online

View online
Format:
Book
Author/Creator:
Mansell, Garry, author.
Language:
English
Subjects (All):
Entrepreneurship.
Success in business.
Physical Description:
1 online resource (217 pages)
Edition:
First edition.
Other Title:
Fifty Golden Rules
Place of Publication:
Wick, England : Brown Dog Books, [2023]
Summary:
If you're considering embarking on an entrepreneurial journey or seeking ways to rejuvenate your existing business, 50 Golden Rules: A Beginner's Guide to Entrepreneurship is a reliable guide to help you navigate the path to entrepreneurial success. Written by Garry Mansell, an experienced entrepreneur who has achieved success in business growth, this book offers trustworthy advice and insights. Drawing from real-life experiences and valuable lessons learned, 50 Golden Rules presents essential principles that every aspiring entrepreneur should know to thrive in today's competitive landscape. This startup guide is suitable for those with little or no experience in business and also acts as a valuable resource for experienced entrepreneurs seeking fresh perspectives. Inside this comprehensive guide to entrepreneurship, you'll find: Fifty essential rules every entrepreneur should consider, broken down into accessible subject areas, based on the author's journey and lessons learned in business growth. Real-world examples and experiences offering insight into the challenges and triumphs you may face, shared by someone who has navigated them first hand. Versatile tools and tips that can be applied across industries, supporting you in pursuing your unique business idea, tried and tested by an experienced entrepreneur. Expert endorsements, including praise from Dr Dimitrios Dousios of the University of East Anglia Business School, highlighting the value of the lessons shared within. With 50 Golden Rules: A Beginner's Guide to Entrepreneurship, you'll have access to the knowledge and tools used by the author to establish, grow, and enhance successful businesses. By choosing this entrepreneurial guide, you're taking a step towards realising your entrepreneurial potential and investing in your future success. Allow this essential guide, written by a
knowledgeable and experienced entrepreneur, to serve as a trusted advisor on your entrepreneurial journey.
Contents:
Cover
Half-title Page
Title Page
Copyright
Dedication
Contents
Foreword
Who is this book for?
Why I wrote this book
Part I: Mindset & Personal Development
1. Cultivating an Entrepreneurial Mindset
2. Embracing Failure and Learning from Mistakes
3. Building Resilience and Perseverance
4. Time Management and Prioritisation
5. Networking and Relationship Building
Part II: Idea Generation & Validation
6. Identifying Market Opportunities
7. Evaluating and Refining Your Idea
8. Conducting Market Research
9. Creating a Unique Selling Proposition (USP)
10. Validating Your Idea with Minimal Viable Product (MVP)
Part III: Business Planning & Strategy
11. Crafting a Comprehensive Business Plan
12. Setting SMART Goals
13. Defining Your Target Market
14. Analysing Your Competitors
15. Choosing a Business Model
Part IV: Legal & Financial Considerations
16. Business Structure and Registration
17. Intellectual Property and Trademarks Generated by AI.
Notes:
Description based on publisher supplied metadata and other sources.
Part of the metadata in this record was created by AI, based on the text of the resource.
Description based on print version record.
ISBN:
9781839526688
1839526688
OCLC:
1388498246

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

Find

Home Release notes

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Find catalog Using Articles+ Using your account