Rebranding precarity : pop-up culture as the seductive new normal / Ella Harris.

Format:

Book

Author/Creator:

Harris, Ella, author.

Language:

English

Subjects (All):

Sociology, Urban--History--21st century.

Sociology, Urban.

Temporary housing.

Temporary employment.

Gentrification.

Physical Description:

1 online resource (173 pages)

Distribution:

[London, England] : Bloomsbury Publishing, 2021

Place of Publication:

London, England : Zed Books, 2020.

Summary:

'Pop-up'is a fully-fledged, new urbanism. Celebrated as a flexible and exciting new form of place making, pop-up culture includes temporary or nomadic sites such as cinemas, container malls, supper clubs, even pop-up housing and is now ubiquitous in cities across the world. But what are the stakes of the 'pop-up'city? Traversing a wealth of fascinating case studies, Rebranding Precarity shows how pop-up works to rebrand insecurity and encourages us to embrace precarity as the new normal. Revealing how urban crisis has particular temporal and spatial characteristics, defined by uncertainty, instability, fractures and gaps, it illuminates how those markers of crisis have been optimistically reimagined over the last few years, through an examination of seven logics that rebrand insecurity including within housing, labour economies and gentrifying areas. In doing so, it paints a frightening picture of how crisis conditions have become not just accepted, but are in fact desired, in today's metropolis.

Contents:

Cover

About the Author

Title Page

Copyright Page

Table of Contents

Acknowledgements

Introduction: the pop-up city

The pop-up city

Compensatory cultures

Precarity rebranded: pop-up logics

1 Immersion

Cinema and ways of seeing

The Floating Cinema: getting on board

Secret Cinema

2 Flexibility

Mutations of the container principle

Netil Market

GrowUp: the new efficiency

3 Interstitiality

Old Paradise Yard

The Artworks

4 Secrecy

Supper clubs and secrecy

Home for sale

Aesthetic labour

The compensatory and beyond

5 Surprise.

Surprise and the hostile environment

Unpredictable encounters and (imagined)otherness

6 The micro

The micro as enterprising

Micro-sense of place: the SHED

Blurred boundaries: Bicbloc

7 The meantime

PLACE/Ladywell

Spectral presences: the gentrifiers are coming

Living in the meantime: decorative encounters with fixity and impermanence

Morals of the meantime

Conclusion: pop-up logics, precarious futures

References

Index.

Notes:

Description based upon print version of record.

Includes bibliographical references and index

ISBN:

9781350225619

1350225614

9781786999832

1786999838

OCLC:

1197574110