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Strategic Communication and Deformative Transparency : Persuasion in Politics, Propaganda, and Public Health / Isaac Nahon-Serfaty.

EBSCOhost Academic eBook Collection (North America) Available online

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Format:
Book
Author/Creator:
Nahon-Serfaty, Isaac, 1962- author.
Series:
Routledge focus on communication studies.
Routledge focus on communication studies
Language:
English
Subjects (All):
Communication in politics.
Rhetoric--Political aspects.
Rhetoric.
Right and left (Political science).
Persuasion (Psychology).
Physical Description:
1 online resource (112 pages).
Edition:
First edition.
Place of Publication:
New York, NY : Routledge, 2019.
Summary:
This book examines deformative transparency and its different manifestations in political communication, propaganda and public health. The objective is to present the theoretical foundations of deformative transparency, as grotesque and esperpentic transparency, and illustrate the validity of such approach to understand the strategic and ethical implications of the proactive disclosure of the "shocking", "ugly" or "outside the norm". Four areas are discussed: political communication with particular focus on populist politicians as the deceased Venezuelan president Hugo Chaavez, the campaign and presidency of Donald Trump, and the tenure in office of the mayor of Toronto, Rob Ford; propaganda strategies of Islamist terrorist organizations such as the Islamic State's escalation of the visually horrific; and public health campaigns that use "disturbing images" to promote public awareness and eventually influence behavioural change. This study on the transparently grotesque is part of a research program about the economy of emotions in public communication.
Contents:
Grotesque transparency : theoretical and methodological foundations
Alternate reflexivity : the politics of excesses
Sacralization and profanation in public communication
Public health, fragmentation and the legitimacy of the grotesque
Strategy, transparency, aesthetics and the ethics of the realistically grotesque
Conclusion: change and atavism in grotesque transparency
Index.
Notes:
Includes bibliographical references and index.
Description based on print version record.
Description based on publisher supplied metadata and other sources.
ISBN:
9781315621807
1315621800
9781317221050
1317221052
9781317221043
1317221044
OCLC:
1050360612

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