Trigger fingers : personal branding through storytelling / Adam Rodricks.

Format:

Book

Author/Creator:

Rodricks, Adam, author.

Language:

English

Subjects (All):

Branding (Marketing).

Physical Description:

1 online resource (96 pages)

Place of Publication:

Toronto, ON : Iguana Books, [2022]

Summary:

Eighteen stories that will educate, entertain and impart lessons on personal branding.In Digital, we fixate on future-proofing, forecasting and iterating for further fortunes. But much of what has made me an effective marketer is entrenched in my past. Through these stories, you'll match the lessons to your unique qualities, and we'll apply them to your craft too. So all that remains is to ask yourself: what do you want to be known for?

Contents:

Intro

The Boy Who Fibbed

Scars from Sin City

Artificial Intelligence

The Starlit Letter

Salt Stain on the Wound

No Small Parts

Likes Aren't Free

My One-Man Show

Mirror at Macy's

Season Pass

Duplicity

Confessions from My Commute

The Death of the Instagram Model

The Key to Power

Do the Owl Thing

Orchestrating Viral: What Do Silentó and Seth Rogen Have in Common?

Trigger Fingers: Part I

Trigger Fingers: Part II

Trigger Fingers: Part III

Acknowledgements

About the Author.

Notes:

Description based on print version record.

Other Format:

Print version: Rodricks, Adam Trigger Fingers

ISBN:

9781771805599