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We are what we sell : how advertising shapes American life ... and always has / Danielle Sarver Coombs and Bob Batchelor, editors.

EBSCOhost Academic eBook Collection (North America) Available online

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Format:
Book
Contributor:
Coombs, Danielle Sarver.
Batchelor, Bob.
Series:
Gale eBooks
Language:
English
Subjects (All):
Advertising--Social aspects--United States--History.
Advertising.
Branding (Marketing)--United States--History.
Branding (Marketing).
Consumer satisfaction--United States.
Consumer satisfaction.
Physical Description:
1 online resource (3 volumes (1004 pages)) : illustrations
Distribution:
London : Bloomsbury Publishing, 2024
Place of Publication:
Santa Barbara : Praeger, 2014.
Language Note:
English
Summary:
For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life-from what we eat and drink to the clothes we wear and the cars we drive.
Contents:
Volume 1. Creating advertising culture: beginnings to the 1930s
Volume 2. Advertising at the Center of Popular Culture: 1930s-1975
Volume 3. Advertising in the contemporary age.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
9798216034131
9798216163770
9780313392443
0313392447
OCLC:
905547952

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