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Fusion Strategy : How Real-Time Data and AI Will Power the Industrial Future / Vijay Govindarajan and Venkat Venkatraman.
- Format:
- Book
- Author/Creator:
- Govindarajan, Vijay, author.
- Venkatraman, Venkat, author.
- Language:
- English
- Subjects (All):
- Information technology--Management.
- Information technology.
- Big data--Management.
- Big data.
- Artificial intelligence.
- Physical Description:
- 1 online resource (225 pages)
- Edition:
- First edition.
- Place of Publication:
- Boston, Massachusetts : Harvard Business Review Press, [2024]
- Summary:
- "Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward"-- Provided by publisher.
- Contents:
- Part one: when steel meets silicon
- The industrial past is prologue
- Digital upstarts vanquished consumer giants
- Industrial giants are striking back
- Four battlegrounds
- Part two: vectors of value
- The battle of brilliant machines
- The race for remarkable services results
- The showdown of smart systems
- The clash of custom solutions
- Part three: conquering the fusion frontier
- Fusion principles and practices.
- Notes:
- Description based on publisher supplied metadata and other sources.
- Description based on print version record.
- Includes index.
- ISBN:
- 1-64782-626-8
- 9781647826260
- OCLC:
- 1419063396
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