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Travel promotion : Brand USA needs plans for measuring performance and updated policy on private sector contributions : report to the Ranking Member, Committee on Homeland Security, House of Representatives.

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Format:
Book
Government document
Author/Creator:
United States. Government Accountability Office, issuing body.
Contributor:
United States. Congress. House. Committee on Homeland Security, sponsoring body.
Language:
English
Subjects (All):
Branding (Marketing)--United States.
Branding (Marketing).
International travel.
Place marketing--Government policy--United States.
Place marketing.
United States.
Physical Description:
1 online resource (ii, 44 pages) : color illustrations, color map
Other Title:
Brand USA needs plans for measuring performance and updated policy on private sector contributions
Place of Publication:
[Washington, D.C.] : United States Government Accountability Office, 2013.
Notes:
Title from title screen (viewed Oct. 17, 2013).
"July 2013."
Includes bibliographical references.
"GAO-13-705."
OCLC:
861297295

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