2 options
Environmental marketing claims.
- Format:
- Book
- Government document
- Series:
- Facts for business
- Language:
- English
- Subjects (All):
- Green marketing--United States.
- Green marketing.
- United States.
- Physical Description:
- 1 folded sheet (7 pages) : digital, PDF file.
- Place of Publication:
- [Washington, D.C.] : Federal Trade Commission, Bureau of Consumer Protection, Office of Consumer & Business Education, [1999]
- Summary:
- The Bureau of Consumer Protection (BCP) of the U.S. Federal Trade Commission (FTC) offers information in PDF format about its "Guides for the Use of Environmental Marketing Claims." The guides provide a framework for the use of environmental advertising and label claims in the retail industry. The FTC includes examples of substantiated and deceptive claims found in the guides.
- Notes:
- Title from title screen (viewed on July 19, 2006).
- OCLC:
- 49058142
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