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Ideas Don't Die. Companies Do : Future-Proof Your Business by Creating an Ideas-obsessed Enterprise.
- Format:
- Book
- Author/Creator:
- Abburi, Hari.
- Language:
- English
- Subjects (All):
- Success in business.
- Idea (Philosophy).
- Technological innovations.
- Physical Description:
- 1 online resource (291 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Newark : John Wiley & Sons, Incorporated, 2025.
- Summary:
- "What if your company had deep cash reserves, the design muscle, and a global ecosystem to build any product that you wanted? How would you choose what to build? This is exactly the kind of big company thinking that Tim Cook explains, "It's hard for a company that can do so many things to decide what it wants to do-and what it can do better than anyone. "The key for us is focus," Cook says, "saying no to really, really good ideas so you can make room for the great ones." But the only thing harder than deciding what to do is doing it. "We'd argue the innovation isn't having that idea," says Craig Federighi, Apple's senior vice president of software engineering. "The innovation was being able to craft the right product that you could deliver in a great way at the time"-- Provided by publisher.
- Contents:
- Thinking on the Edges
- Courage to Build Unnatural or Dissimilar Capabilities
- Building and Moving Intelligence
- The Three Principles of Exponentiality
- Becoming An Ideas Leader.
- Notes:
- Description based on publisher supplied metadata and other sources.
- Other Format:
- Print version: Abburi, Hari Ideas Don't Die. Companies Do
- ISBN:
- 9781394299980
- OCLC:
- 1527020860
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