1 option
Motivational research study on the marketing and advertising problems of Nestlè chocolate in Spain.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- English
- Subjects (All):
- Nestlé.
- Chocolate.
- Confectionery--Marketing.
- Spain.
- Physical Description:
- 1 online resource.
- Production:
- Croton-on-Hudson, New York : Institute for Motivational Research, Inc., [approximately 1960]
- Summary:
- Description: Nestlè.
- Notes:
- Box number: 72 ; Report number: 1574C.
- Brand: Nestlè.
- Method: Interview.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.