1 option
Motivstudie über Bananen bzw. Chiquita-Bananen: Zusammenfassung der wichtigsten Resultate Schweiz.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- German
- Subjects (All):
- Ernest Dichter International, Institut für Motiv- und Marketingforschung.
- United Fruit Company.
- Banana trade.
- Marketing research.
- Switzerland--Zurich.
- Physical Description:
- 1 online resource.
- Production:
- Zurich : Ernest Dichter International Institute for Motivational Research, [date of production not identified]
- Summary:
- Description: Chiquita.
- Notes:
- Box number: 111 ; Report number: 2552C Ex. Summary.
- Brand: Chiquita.
- Method: Interview.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.