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Problem analysis and proposal for a motivational market research study on desirable new directions for the corporate image of Allstate Insurance Company : Proposal 1959.

Market Research and American Business, 1935-1965 Available online

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Format:
Book
Language:
English
Physical Description:
1 online resource
Summary:
Description: Allstate.
Notes:
AMDigital Reference: 55;1228A.
Interview; Test.
Description based on online resource (viewed on June 9, 2017).

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