1 option
Proposal for a consumer motivation study on Red Cedar shingles.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- English
- Subjects (All):
- Advertising.
- Architecture.
- Do-it-yourself products industry.
- Homeowners.
- Physical Description:
- 1 online resource.
- Production:
- Montrose, New York : Institute for Research in Mass Motivations, Inc., 1954.
- Summary:
- Description: Red Cedar.
- Notes:
- Box number: 14 ; Report number: 368A.
- Brand: Red Cedar.
- Method: Interview, Questionnaire.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
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