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Executive summary : PSAC public awareness campaign motivational research study.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- English
- Subjects (All):
- Ernest Dichter International, Institut für Motiv- und Marketingforschung.
- Public Service Alliance of Canada.
- Government publicity.
- Public relations.
- Canada.
- Physical Description:
- 1 online resource.
- Production:
- Croton-on-Hudson, New York : Ernest Dichter Associates International, Ltd., 1980.
- Notes:
- Box number: 126 ; Report number: 2538B.
- Method: Interview.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
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