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Final report on an MRS and marketing strategy study on building savings and loans.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- German
- Subjects (All):
- Marketing.
- Savings and loan associations.
- Physical Description:
- 1 online resource.
- Production:
- [Place of production not identified] : Ernest Dichter Associates, Inc., 1966.
- Notes:
- Box number: 85 ; Report number: 1929C [vol 2].
- Method: Interview, Test.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
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