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Kurzfassung über : eine Untersuchung von acht Copy-Tests sowie über den Effekt von Multi-Page-Schaltungen.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- German
- Subjects (All):
- Braun AG.
- Ernest Dichter International, Institut für Motiv- und Marketingforschung.
- Marketing research.
- Germany--Frankfurt am Main.
- Physical Description:
- 1 online resource.
- Production:
- Frankfurt : Ernest Dichter International Institute for Motivational Research, 1973.
- Summary:
- Description: Braun.
- Notes:
- Box number: 117 ; Report number: 2748A.
- Brand: Braun.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
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