1 option
Letter proposal re. national survey and study in southern California.
American Consumer Culture: Market Research and American Business, 1935-1965 Available online
View online- Format:
- Book
- Language:
- English
- Subjects (All):
- Falstaff Brewing Corporation.
- Beer.
- Brewing industry.
- Television advertising.
- Southern California.
- Physical Description:
- 1 online resource.
- Production:
- [Place of production not identified] : Institute for Motivational Research, Inc., 1957.
- Summary:
- Description: Falstaff.
- Notes:
- Box number: 29 ; Report number: 787.2A.
- Brand: Falstaff.
- Title from publisher's website.
- Description based on online resource (last viewed July 9, 2026).
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